Communications with depth

We live in a time where superficial, fast paced communications are dominating. There is no escaping this, but for real change to come about communications need to have depth.

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I am a strategic communications advisor. I offer bespoke advice to clients on how to communicate with their audiences, specialising in the not-for-profit, global development & think tank sectors. 

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I am particularly interested in the role of relationships, how we can listen better to others, resolve conflict & create positive narratives.

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I work with organisations, teams & individuals to help them to craft communications  & engagement strategies.  This includes exploring ways to understand audiences better, shape stories, define vision, goals & values, frame messaging & embed communications across all strategies.

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I write and develop content for clients, as well as guides, blogs & articles on effective communications.

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I also provide coaching &1:1 support.  

About me

 

 

 

 

 

 

I am an independent consultant & On Think Tanks Associate.

 

I have 15+ years global experience, working in countries such as Indonesia, Egypt, India, Ghana, Vietnam, Colombia, South Africa, Switzerland & the UK.

My clients have included government departments,  private foundations, academic institutions, consultancies, civil society organisations, media companies & think tanks.

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I previously set up & led the strategic communications unit at the UK think tank ODI. I have also worked for organisations such as the BBC & tve.

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My languages are English, French, Spanish & Russian.

 

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Caroline Cassidy at the On Think Tanks Conference 2019
 

How can I help you?

 
 
Abstract Pattern 20

Strategic advice 

  • I can support you to develop a new communications, story or audience strategy or review an existing one.

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  • I can help you to think through how you can create stories, & how you frame your messaging.

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  • I can advise on team management, internal communications & staffing.

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  • I can assess & advise on how communication issues can be resolved.

Abstract Pattern 11

Writing & Editorial

  • I write content for clients such as blogs, op-eds, articles, case studies, reports & speeches from scratch or work with existing text.

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  • I provide senior editorial services including copy-editing.

Abstract Pattern 13

 Coaching & mentoring

  • ​I provide 1:1 or group mentoring & coaching.

 

Topics include:

  • Creating engagement strategies, 

  • Writing for impact,

  • Presenting your ideas, 

  • The art of framing & storytelling 

  • How to learn from your communications

 

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Publications, blogs & articles

I have written a range of blogs, guides, case studies & articles on how to communicate evidence & ideas for change.
 

Publishers include The Guardian, Oxfam's From Poverty to Power, the London School of Economics, On Think Tanks and ODI.

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Testimonials

“We hired Caroline to support us on the Bernard van Leer Foundation’s refreshed communications strategy. She provided us with thought-provoking & well-organised insights & recommendations. She’s a wonderful writer who knows her stuff when it comes to influencing policy change.

A pleasure to work with!”

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Patrin Watanatada,

Knowledge for Policy Director,

Bernard van Leer Foundation

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